Reflective Writing on Marketing Essay - 3257 Words

Reflective writing During your time at university you will spend a lot of your time thinking – thinking about what people have said, your reading, your own thinking and how your thinking has changed. The thinking process involves two aspects: reflective thinking and critical thinking. Rather than being two separate processes they are closely connected. (Brookfield 1987) Reflective thinking Reflection is a form of personal response to experiences, situations, events or new information. It is a ‘processing’ phase where thinking and learning take place. There is neither a right nor wrong way of reflective thinking; there are just questions to explore. The reflective thinking process starts with you. Before you can begin to assess the†¦show more content†¦* Comparisons and connections between what you are learning and: * Your prior knowledge and experience; * Your prior assumptions and preconceptions; * What you know from other courses, units or disciplines. Writing style As it concerns your thoughts, reflective writing is mostly subjective. Therefore, in addition to being reflective and logical, you can be personal, hypothetical, critical and creative. You can comment based on your experience, rather than limiting yourself to academic evidence. * Reflective writing is an activity that includes description (what, when, who) and analysis (how, why, what if). It is an explorative tool often resulting in more questions than answers. * Use full sentences and complete paragraphs. * You can usually use personal pronouns like ‘I’, ‘my’ or ‘we’. * Keep colloquial language to a minimum (e.g. stuff, guys) * A reflective task may allow you to use different modes of writing and language: * Descriptive (outlining how something is or how something was done) * Explanatory (explaining why or how it is like that) * Expressive (I think, I feel, I believe) Tips for your reflective writing process 1. Think of interaction, event or episode you experienced that can be connected to the topic. 2. Describe what happened. 3. What was your role? 4. What feelings and perceptions surround theShow MoreRelatedTesco Boston Matrix and Ansoff Matrix1156 Words   |  5 PagesAccess to Business Unit Title: Marketing - Level 3 Credit Value: 6 credits Tutor: Alison Unwin Unit Code: 3-BA1-045 Email: aunwin@centralbeds.ac.uk This unit has 4 learning outcomes. LEARNING OUTCOMES ASSESSMENT CRITERIA PROPOSED ASSESSMENT EVIDENCE (TBC) Assessment Evidence Answer paper The Learner should be able to: 1. Establish the importance of the marketing environment The Learner can: 1.1 Analyses the difference between micro and macro environmental factors 1.2 Compare and contrastRead MoreReflection On The Business Management Module And Internship Experience By Designing Gibbs Reflective Cycle979 Words   |  4 Pagesbusiness management module and internship experience by incorporating Gibbs reflective cycle. 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